WMS

This Is 40 (2012)

Directed by Judd Apatow

No — This Is 40 is not woke, scoring 6 out of 100 on our wokeness meter.

This Is 40 arrives with the soft thud of a comedy that has mistaken length for depth.

Consciousness Markers

👑
Feminist Agenda10

The film centers on Debbie's perspective on aging, motherhood, and career, but treats these as personal marital-comedy material rather than advancing any explicit feminist argument.

📢
Lecture Energy5

Apatow's film is observational and personal rather than preachy, offering no direct moral instruction to the audience.

🎭
Representation Casting0

The cast is overwhelmingly white, led by Paul Rudd, Leslie Mann, and an Apatow-repertory ensemble, with no notable diverse or inclusive casting choices.

🏳️‍🌈
LGBTQ+ Themes0

There are no LGBTQ+ characters, relationships, or themes anywhere in the film.

✊
Racial Consciousness0

Race is entirely absent as a subject; the film concerns a white upper-middle-class family's domestic and financial troubles.

🌱
Climate Crusade0

No environmental or climate themes appear in the film.

💰
Eat the Rich0

Financial strain and failing small businesses are plot mechanics of personal stress, not a critique of capitalism or wealth.

💗
Body Positivity0

Aging and body insecurity are mined for jokes (Debbie lamenting her breasts), which is the opposite of a body-positivity message.

🧠
Neurodivergence0

No neurodivergent characters or themes are present.

📖
Revisionist History0

The film is a contemporary domestic comedy with no historical subject matter to revise.

Why it received this score

This Is 40 arrives with the soft thud of a comedy that has mistaken length for depth. Judd Apatow revisits Pete and Debbie from Knocked Up and finds them turning forty, oversharing, and running two failing enterprises. The film has no interest in race as a subject, no LGBTQ presence, no climate concern, no neurodivergent thread, and no historical revision to perform. Its universe is a comfortable white domestic bubble, and the camera never questions the bubble.

Debbie's perspective on aging, motherhood, and work gives the film a feminine center of gravity. That center remains personal, a source of marital comedy about breasts, birthdays, and resentment. It is not a feminist argument, and the script treats body insecurity as joke material, most memorably when Debbie mourns her vanishing chest. Financial strain is present but functions as plot mechanics: the failing record label and boutique produce stress, not a critique of capital. Apatow observes instead of sermonizing, so the lecture energy stays near zero; the film wants us to laugh at the mess, not join a cause.

We are left with a long, shapeless, often funny study of a marriage in middle age, with Paul Rudd's charm and Leslie Mann's timing doing most of the emotional labor. The film's cultural awareness is minimal, but its humanism is real enough: parents disappoint each other, children fight, fathers ask for money, and everyone reconciles in a hospital corridor. As a sequel and spin-off, it carries the Apatow repertory troupe and its familiar improvised rhythms. The result is not a moral instruction. It is an air-conditioned argument about whether a marriage can survive another birthday, and it lasts 133 minutes because Apatow could not bear to leave the room.

Analysis generated by our Consciousness Algorithm

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Part of

Director: Judd Apatow
Cast: Paul Rudd, Leslie Mann, John Lithgow, Megan Fox, Maude Apatow, Iris Apatow, Chris O'Dowd, Jason Segel
Genres: Comedy
Studios: Apatow Productions, Forty Productions, Universal Pictures
Franchise: Knocked Up Collection

Synopsis

Pete and Debbie are both about to turn 40, their kids hate each other, both of their businesses are failing, they're on the verge of losing their house, and their relationship is threatening to fall apart.

Questions about This Is 40

Is This Is 40 woke?

No — This Is 40 is not woke, scoring 6 out of 100 on our wokeness meter. That earns it a verdict of Ultra Based.

Does This Is 40 have any woke elements?

Very few. None of the 10 markers reaches 30, the level where a marker counts as present; the highest is Feminist Agenda at 10.

How does This Is 40 compare to other 2012 movies?

It ranks #128 of the 230 films from 2012 we've scored; their average is 12. The wokest is Killing Them Softly (92).

How is the Woke Score calculated?

An AI-assisted process researches the film and its reception, scores it 0–100 on ten markers, then combines those into one 0–100 Woke Score. It measures a specific set of 2020s cultural themes, not film quality.

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