WMS

Mad Money (2008)

Directed by Callie Khouri

No — Mad Money is not woke, scoring 18 out of 100 on our wokeness meter.

Mad Money arrived in January of 2008 with three women on the poster and a premise about robbing the Federal Reserve.

Consciousness Markers

👑
Feminist Agenda45

A female-directed crime caper about three women workers teaming up to pull one over on a powerful institution carries a mild empowerment streak, and director Callie Khouri's pedigree invites the reading, but the film never articulates a feminist thesis.

🎭
Representation Casting40

Three-woman ensemble led by Diane Keaton, Queen Latifah, and Katie Holmes, with a supporting cast including Roger Cross, gives the film a naturally diverse face, but the diversity is presented without commentary or casting-crusade framing.

💰
Eat the Rich15

The heist is triggered by corporate 'downsizing' and household debt, giving a faint economic-resentment undertone, but the film's aim is a light caper, not a critique of capital.

✊
Racial Consciousness10

Queen Latifah's Nina is a Black working mother, but her race is incidental to the heist plot and generates no racial commentary or consciousness.

🏳️‍🌈
LGBTQ+ Themes0

No same-sex relationships, queer characters, or LGBTQ+ themes appear anywhere in the plot.

🌱
Climate Crusade0

No environmental or climate-change content whatsoever.

💗
Body Positivity0

No body-positivity themes or messaging appear in the film.

🧠
Neurodivergence0

No neurodivergent characters or themes are present.

📖
Revisionist History0

The film is a loose remake of the British TV film Hot Money, not a revisionist reframing of history.

📢
Lecture Energy0

A breezy, critically-panned heist comedy that makes no effort to lecture its audience on social or political matters.

Why it received this score

Mad Money arrived in January of 2008 with three women on the poster and a premise about robbing the Federal Reserve. Callie Khouri, who wrote Thelma & Louise, directed it. The film concerns Bridget Cardigan (Diane Keaton), whose husband is downsized into debt, and her scheme to skim worn bills from the shredder at the Kansas City Fed. She recruits Nina (Queen Latifah), who runs the machine, and Jackie (Katie Holmes), who pushes the carts. The three women move money under the noses of the cameras and the men who run the place. It grossed $26.4 million and pleased 22 percent of critics.

The gender arithmetic here is worth a moment. Three women, a woman director, a heist aimed at an institution that has just thrown a man out of work. There is an empowerment streak in the setup, and Khouri's pedigree invites a reading of it. The film does not articulate a thesis. It wants a lark, and a lark it remains. The corporate downsizing that starts the trouble gives the scheme a whiff of economic resentment, then the screenplay loses interest in the resentment and gets on with the sight gags.

The cast is diverse in the unremarked way that was ordinary before casting became a public argument. Nina is a Black working mother. Her race is not a subject. Roger Cross and Stephen Root appear. Nobody explains anything to the audience about representation, and the film is not the worse for it. This is a mild crime comedy with a female center of gravity and no sermons attached. It lectures nobody. It means no harm. It also means very little else, and it was gone from theaters before anyone could decide whether it meant anything at all.

Analysis generated by our Consciousness Algorithm

Share this score
Director: Callie Khouri
Cast: Diane Keaton, Queen Latifah, Katie Holmes, Ted Danson, Adam Rothenberg, Roger Cross, Stephen Root, J.C. MacKenzie
Genres: Comedy, Action, Crime
Studios: Millennium Media, Overture Films, Lightspeed Entertainment, Swingin' Productions, Big City Pictures, Granada Productions

Synopsis

Three female employees of the Federal Reserve plot to steal money that is about to be destroyed.

Questions about Mad Money

Is Mad Money woke?

No — Mad Money is not woke, scoring 18 out of 100 on our wokeness meter. That earns it a verdict of Ultra Based.

Does Mad Money have any woke elements?

2 of the 10 markers register at 30 or above, led by Feminist Agenda (45) and Representation Casting (40). On Feminist Agenda: A female-directed crime caper about three women workers teaming up to pull one over on a powerful institution carries a mild empowerment streak, and director Callie Khouri's pedigree invites the reading, but the film never articulates a feminist thesis.

How does Mad Money compare to other 2008 movies?

It ranks #40 of the 212 films from 2008 we've scored; their average is 12. The wokest is Milk (68).

How is the Woke Score calculated?

An AI-assisted process researches the film and its reception, scores it 0–100 on ten markers, then combines those into one 0–100 Woke Score. It measures a specific set of 2020s cultural themes, not film quality.

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