WMS

Let It Snow (2019)

Directed by Luke Snellin

Partly — Let It Snow is somewhat woke, scoring 46 out of 100 on our wokeness meter.

Let It Snow arrives as a Netflix Christmas confection: a snowbound Illinois town, a blizzard, a diner called Waffle Town, and a handful of teenagers whose romantic collisions are meant to resolve by morning.

Consciousness Markers

🏳️‍🌈
LGBTQ+ Themes72

The Dorrie/Kerry subplot is a full-fledged queer romance, complete with a closeted cheerleader, a public coming-out apology, and an open kiss in the diner — treated as unremarkable and warmly resolved.

🎭
Representation Casting68

A conspicuously multicultural ensemble for a holiday teen rom-com: a Latina lead, a Black male lead, a Filipino-American co-star, an Asian-American love interest, and a non-binary performer, all assembled with the quiet deliberateness of a Netflix casting spreadsheet.

👑
Feminist Agenda32

Julie's arc is explicitly about choosing Columbia and her own future over caretaking, and the Tin Foil Woman lectures Addie on self-worth and valuing female friendship — gentle empowerment boilerplate rather than a thesis.

📢
Lecture Energy22

Occasional sermonizing about being true to yourself, seizing opportunity, and valuing your friends — delivered gently enough to pass as holiday warmth rather than a lecture.

💰
Eat the Rich12

Stuart's pop stardom is framed as isolating and dehumanizing, and the corporate publicist is a mild villain, but the film's critique of fame never extends to a critique of the system that manufactures it.

✊
Racial Consciousness8

The cast is diverse but the film never comments on race, racism, or identity; characters of color simply exist in the snow without a single line acknowledging it.

🌱
Climate Crusade0

The blizzard is a plot device for romantic collision, not a climate parable. No environmental messaging of any kind.

💗
Body Positivity0

No body-image themes, no size-diversity messaging, no self-love-through-physical-acceptance arc. The Tin Foil Woman's advice is about self-esteem, not bodies.

🧠
Neurodivergence0

No neurodivergent characters, diagnoses, or themes appear anywhere in the ensemble.

📖
Revisionist History0

A contemporary Christmas romance set in Illinois has no history to revise.

Why it received this score

Let It Snow arrives as a Netflix Christmas confection: a snowbound Illinois town, a blizzard, a diner called Waffle Town, and a handful of teenagers whose romantic collisions are meant to resolve by morning. The ensemble has been assembled with quiet deliberateness. A Latina lead bound for Columbia, a Black pop star passing through, a Filipino-American sidekick, an Asian-American cheerleader, a non-binary performer in the mix. Nobody remarks upon any of it, which is the point and also the ceiling. The diversity is architectural, not thematic. Race exists as casting, never as conversation.

The film's warmest achievement is the Dorrie and Kerry thread, a genuine queer romance with a closeted cheerleader, a public apology, and an open kiss in the diner that the movie treats as unremarkable. Elsewhere the empowerment is gentler and more familiar. Julie weighs Columbia against caring for her sick mother, and the mysterious Tin Foil Woman advises Addie to value her female friendships. These are small sermons, delivered softly enough to pass as holiday cheer.

The film declines several things, and the omissions are instructive. The snow is weather, not warning. There is no body-image arc, no neurodivergent character, no history to revise in a contemporary Christmas romance. The pop star's isolation and the brittle publicist amount to a shrug at fame, not a critique of the machinery behind it. The result is a pleasant, well-cast, mildly preachy trifle, background viewing for cookie decorating. It knows exactly what it is, and it never risks more than that.

Analysis generated by our Consciousness Algorithm

Share this score
Director: Luke Snellin
Cast: Isabela Merced, Shameik Moore, Odeya Rush, Liv Hewson, Mitchell Hope, Kiernan Shipka, Matthew Noszka, Jacob Batalon
Genres: Romance, Comedy
Studio: Dylan Clark Productions

Synopsis

In a small town on Christmas Eve, a snowstorm brings together a group of young people. They soon find their friendships and love lives colliding, and come Christmas morning, nothing will be the same.

Questions about Let It Snow

Is Let It Snow woke?

Partly — Let It Snow is somewhat woke, scoring 46 out of 100 on our wokeness meter. That earns it a verdict of Woke-Adjacent.

What makes Let It Snow woke?

3 of the 10 markers register at 30 or above, led by LGBTQ+ Themes (72), Representation Casting (68) and Feminist Agenda (32). On LGBTQ+ Themes: The Dorrie/Kerry subplot is a full-fledged queer romance, complete with a closeted cheerleader, a public coming-out apology, and an open kiss in the diner — treated as unremarkable and warmly resolved.

How does Let It Snow compare to other 2019 movies?

It ranks #36 of the 284 films from 2019 we've scored; their average is 22. The wokest is Black Christmas (79).

How is the Woke Score calculated?

An AI-assisted process researches the film and its reception, scores it 0–100 on ten markers, then combines those into one 0–100 Woke Score. It measures a specific set of 2020s cultural themes, not film quality.

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